Get Closer To The Work

Date
8 April 2026
Words
Social

Watch it HERE

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Alex Lubar ran one of the world's biggest ad agencies. Then he pivoted. In this episode, the former Global CEO of DDB talks about what you lose as you climb the ladder, why smaller organisations can now out-punch the holdcos, and what AI is actually changing versus what's just noice. Plus three predictions that will make you rethink where the industry is heading.

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