Sports & Entertainment
Creative & Design

A global brand keeps its creative muscle through the toughest stretch.

Company
Peloton
Growth Challenge
Attracting in demand talent, on demand
Building In-House Creative or Strategic Capability
Growth Solution
The Bench
Industry
Sports & Entertainment
Creative & Design

Challenge

After a post-COVID boom, Peloton teams were stretched and fragmented.

Solution

We worked closely with the marketing and creative teams at Peloton, blending In-House + freelance models, and rebuilt storytelling narrative to the market.

Result

A world-class creative offering.

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